Why Heap stands apart

Analytics platforms are not the same. With native session replay, a complete data foundation, and automated data science, only Heap can surface the insights teams need to win.

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Quantitative analytics paired with Qualitative session replay

Watch exact moment of drop-off and conversion in funnels with cued session recordings 

Top events between funnel steps paired with session replay for every interaction

Find individual users and watch replays of their sessions

Event definition window including session replay for data validation

Proactive insights built on a complete autocaptured data set

Hidden insights automatically surfaced from autocaptured dataset in real-time

Complete, accessible historical data

Entire customer journey automatically tracked across web, iOS, Android

Codeless process to manage lifecycle of dataset as product changes

Only Heap goes beyond charts and funnels with natively integrated session replay; is easy to implement; gives you access to complete historical data; lets you track new behaviors without needing engineers; makes it simple to enrich data with 3rd-party sources; and allows you to instantly answer new questions, all the time

Watch real behavior

No other platform pairs the power of Heap's quantitative insights and data foundation with the ability to watch the exact moments that matter. 

With Heap you’ll be able to:

  • Have a single source of truth with quantitative analytics and qualitative session replay

  • Watch the exact moments users drop out of a funnel

  • See recordings of top interactions happening between funnel steps

  • Filter to individual users or events and watch relevant session replays

  • Know exactly what an event definition means by watching the exact interaction 

Data you can trust

Why guess what an event is when you can watch a recording of it happening? Heap is the only platform with built-in session recording that brings together a complete, trustworthy dataset by automatically capturing every data point in the user journey — and integrates data science to surface hidden friction in the user experience for you.

With Heap’s single snippet of code (and no eng), you’ll automatically capture recordings of every session, every click, swipe, tap, pageview, and fill — forever.

Smarter, faster insights

Only Heap is architected to surface and identify key insights that are typically hidden deep in your data. Heap instantly illuminates the “unknown unknowns,” delivering insights that empower your teams to move faster and take action to build better digital experiences.

Only Heap will give you:

  • No gaps in your data

  • Visibility into complete user journey

  • Minimal engineering and administrative work

  • Agility to build and govern a trustworthy data foundation

  • Intelligence to identify hidden points of user friction

  • Fully democratized, accessible data

How Heap stacks up

Why 8,000 customers choose Heap

  • “Pendo did not meet two of our key requirements: automatically capture every user interaction and integration with our data warehouse. With Pendo, the product team kept coming to me with questions they couldn’t answer. We chose Heap so the product team could be self-serve.”

    Ben Smith
    Senior Data Scientist

  • Casper

    “Implementing GA was too resource-intensive. We used to find ourselves having to de-prioritize analytics or even put deployments entirely on hold to make sure analytics were set up prior to launch. With Heap, we make no sacrifices when it comes to the robustness of our data."

    Michelle Ballen
    Senior Data Analyst

  • “Heap blew Amplitude out of the water! The major differentiator being UI/UX and Heap’s ability to track events that were not defined by us upfront. As a non-developer, I find Heap insanely user-friendly.”

    Lisa Palombo
    Product Manager