Event Visualizer: easily locate the events that matter to you

Event Visualizer

With the Event Visualizer, anyone can find, name, and manage a complete set of user events, without touching your codebase. The Event Visualizer makes product analytics easy.

Get Demo

What is the Event Visualizer?

What is the Event Visualizer?

The Event Visualizer is a point-and-click interface for applying labels to raw data without modifying that data. Simply by clicking on your website, you can locate all autocaptured events and assign labels to them. This gives you extreme flexibility, while keeping your dataset clean and trustworthy, forever.

  • Non-destructive data organization: decouple analytics from code
  • Data Dictionary keeps your events, segments, and properties organized
  • Easily govern the dataset as your business evolves
A closer look at Virtual Events

Whitepaper: Why Data Virtualization is an Analytics Game Changer

See why data virtualization is the smarter approach to analytics.

Download Now

Extreme flexibility, to handle any scenario

Handle Any Scenario

Retroactive data with clicks, not code

Anyone (not just engineers) can create event definitions in Heap with a point-and-click UI. Add new events as new questions come up, and get answers in seconds.

Ultimate flexibility

Events, Segments, and Properties are created in Heap, not in your codebase. They live in a layer above the autocaptured data, so you can change, combine, and delete them without losing data or needing to wait for new data.

A trustworthy, clean dataset

Since definitions are created without code, they can be modified and updated at any time. With Heap, you can ensure your data set is up-to-date, neatly named, and trusted by everyone as your product grows.

Deliver insights with ease

deliver insights

The Event Visualizer gives anyone access to insights in minutes.

  • Point-and-Click Editor: Codelessly create new events
  • Retroactive Definitions: Definitions apply across the entire dataset so new questions can be answered immediately
  • Snapshot Properties: Add custom context to events with clicks, not code

Callout Text

It really takes a lot of pressure off of me. With Heap, I don’t have to have everything perfect. There might be questions after the fact that I’ll still be able to answer. It’s all in Heap. It's got my back.

Davis Godbout
Senior Product Manager , Splunk

Learn more about Data Virtualization

learn more

Getting started is easy!

Interested in a demo of Heap’s Product Analytics platform?

Get Demo