Heap for eCommerce and D2C

Heap for Ecomm

Heap helps eCommerce and d2c companies maximize conversions, optimize ad spend, and better target the channels that bring users in.

Heap’s outstanding support is built on our experience helping hundreds of brands increase revenue on their digital sites, and ensures benefits for all eCommerce and d2c companies.

Free Trial Get demo

Some of our customers:

Your website evolves. No problem.

Adapt to Change

With most analytics tools, changes to your website force you to install new tracking code and make sure it plays nicely with your existing events. Not Heap. Because we automatically capture all user data from the beginning – every click, swipe, pageview, and fill, you’ll always have the data you need, no matter how many changes your site goes through.

Read more about autocapture

User-level analysis, across all devices

Across all devices and platforms

Today’s consumers interact with your business across multiple platforms and devices. Heap (unlike most analytics tools) automatically stitches all these visits together, so you can see when the same user visits your site from multiple devices and platforms.

Built-in integrations with Shopify, Marketo, and other tools let you easily combine Heap data with purchase data, so you can track the full customer journey, from first visit to repeat purchases. Your eCommerce funnel will never be happier.

Learn about the Heap/Shopify integration

Analysis where you want it


Heap’s easy-to-use UI lets anyone on your team analyze user data, without assistance. (Try doing a funnel analysis in GA without help!)

For larger companies, Heap Connect automatically sends behavioral data into your data warehouse, keeping it organized so you can do advanced analysis in your BI tool.

Heap vs GA

Casper Case Study

See how Casper increased conversion by 20%

Learn how Heap helped Casper identify simple improvements and dramatically improve conversions

Learn More

Starting with Heap is easy!

Try it yourself with our free 14 day trial or get a personalized demo with our team.

Get demo