Improve the Customer Journey
Conversion, Retention, and more
- Quickly get users to your “Aha” moments
- Analyze funnels to reduce moments of friction
- Improve Conversion Rate Optimization (CRO) across your user base
- Segment users by behavior to personalize their experience
Hear from our customers
We help companies in SaaS, fintech, mobile, eCommerce, media, and more
Data for Hard Product Decisions
data for decisions
Data is worthless if it doesn’t help you make better decisions. Heap was built to answer the hard questions: What to build? How are people using our features? How to measure impact?
Heap tells you how people use your product. Where users get stuck. What features they love. What features they don’t.
Then we help you turn those insights into action.
Mobile + Web
Heap automatically merges web and mobile visits into a single user identity. No more manually assembling information.
The Heap Guide to Conversion Rate Optimization
Conversion rate optimization (CRO) takes creativity and diligence. But there is—absolutely—a systematic way to do it right. And we’re thrilled to share it with you!
Enter The Heap Guide to Conversion Rate Optimization (CRO). In it we gather learnings from many years of helping customers to lay out a systematic, repeatable approach to improving conversion, in all verticals.