How to Use the Right Metrics to Be Proactive (Feat. Tugce Erten)

In this episode of the Product Therapy Videocast, we're joined by Tugce Erten. Tugce Erten is Senior Director, Head of Product Strategy and Operations at customer engagement software company Freshworks.

In this episode we discuss the state of product analytics at Freshworks, how to get adoption metrics right, and what it looks like to be proactive when measuring product performance.

About Product Therapy

Heap’s Product Leader, Rachel Obstler, joins Product experts to talk about the pain and practice of data, analytics, and other industry obstacles to innovation. This videocast tackles a variety of challenges and highlights solutions and new opportunities for improving the way PMs, teams, and organizations can improve the customer experience and drive product-led growth.

Want to stream the audio on the go? Check out the podcast on Spotify and Apple Podcast.