Heap Illuminate is a market-changing set of features that proactively surfaces hidden opportunities in your digital experience.
As you perform queries, Heap analyzes digital user behavior in the background, evaluating conversion paths of every visitor to identify the most important points of friction and opportunity.
With Heap Illuminate, teams gain the benefit of a complete and trusted behavioral dataset, leveraged by an integrated data science layer, and the fastest speed to insight on the market.
Pinpoint hidden friction points and opportunities
Avoid poor investment decisions
Eliminate confirmation bias
Quickly understand the optimal next action