“With Heap we can have true cross-platform journeys for the customer experiences on our site."
Vice President, Digital Analytics
Heap’s Graph tool constructs powerful visualizations that chart your digital experience data over time.
By analyzing every event and user action from Heap’s automatically captured dataset, Graphs measure key trends over time, unlocking the insights with the greatest potential for business impact.
With Graphs, you can easily:
Dissect complex digital journeys with Heap’s Funnel analysis. By tracking a series of actions to see how many users complete each one, Funnels help you quickly identify and analyze major dropoff points.
Because Heap captures all of the interactions with your digital experience, our Funnels are able to expose unseen friction and uncover hidden areas of dropoff throughout the user journey.