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Connectors

Unleash the Power of Product Data

Heap’s Connectors automatically integrate your behavioral data with other best-in-breed tools so you can immediately access and act on insights.

Featured Integrations

Click each icon to learn more about Heap's integrations.

Heap
Salesforce
Marketo
Intercom

Action

Heap + Salesforce

 
Salesforce

Heap + Salesforce

Heap’s two-way integration with Salesforce makes it easy to enrich users and account information in Heap, powering account health analysis and dashboards. Event data from Heap can be sent back to Salesforce, so product data can become a part of your GTM team’s workflow.

Heap + Marketo

Marketo

Heap + Marketo

With the Marketo Connector, you can group users based on their behavior in your product, then use those segments to focus your Marketo campaigns and enrich your lead scoring. By combining email data with product data, you can directly see how your marketing campaign influences the ways in which customers interact with your product.

Heap + Intercom

Heap + Intercom

With Heap’s Intercom Connector, you can personalize your digital experience by using behavioral data to tailor customer communication across channels. Since this integration is bi-directional, you can directly measure the real impact of personalized emails and in-app messages on product usage.

How our customers win

In most tools, it’s very difficult to create a custom metric, let alone integrate into other systems, such as Salesforce. With Heap, we’re helping everyone in the company identify and measure when the user actually gained value from the platform versus simply using it.

Jean McCabe
Director of Product , Conductor

Getting started is easy!

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