How to get product launches right

How To Get Product Launches Right

A guide for product teams

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Too many product teams measure success by the number of features they push out. The problem? Simply pushing out features doesn’t tell you how your work impacts the business.

This whitepaper explains how to do it better. Giving you actionable advice on preparing for launch and tracking it afterwards (for the next year!), How To Get Product Launches Right helps you make sure the features you build make a difference, to the product and the business.

Download the paper to learn:

  • How to articulate success criteria in advance
  • What to measure at 30 days, 60 days, and a year after launch
  • Why you should segment users to better measure adoption

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