From Click to Cash: Leveraging Product Insights to Drive Conversion Rate Optimization (CRO)
Learn how Podia used Intercom and Heap to increase visitor-to-trial conversion rate by over 30%
Date: October 8th, 2020
Time: 10am PDT / 1pm EDT
Register for this live webinar now!
Thank you for registering!
Form has been successfully submitted.
You will receive a confirmation email shortly.
In the meantime, check out our Heap Book of Questions, a guide to define hypotheses and test them in your product.
Join Heap, Intercom, and Podia in a conversation about how to leverage product insights and chat to increase conversions across your funnel.
Speakers include Len Markidan (CMO at Podia), Robbie Allan (Group Product Manager at Intercom), and Connie Yuan (Product Manager at Heap).
With Heap and Intercom, it’s never been easier to understand how customer engagement (chat and in-app messaging) affects product experience and the customer lifecycle. This webinar will dive into how teams leverage Heap and Intercom to turn users and visitors into long term, paying customers.
Topics we’ll cover include:
- Using product insights to drive timely user engagement and conversion via chat and in-app messaging
- How to proactively engage users and identify points of friction across acquisition funnels.
- Tactics used by Podia to drive increased visitor-to-trial conversion