Congratulations!
You're at Level 5: Automation

You’re ahead of the curve! Data is driving your business strategy from product to marketing—and you’ve integrated systems across your business effectively.

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Performance levels
Access to insights
Depth of insights
Completeness of insights
Coffee Consumed
avatar
Access to insights
Depth of insights
Completeness of insights
Coffee Consumed

Your Mission at Level 5:

Operation 1

Keep experimenting. Iterate on your machine learning (ML) models, continue to improve performance, focus on ensuring the connections between systems become more self-service and stable.

Operation 2

Present and share your strategies with other members of your organization. Brainstorm ways to cross-functionally leverage data to deliver a better customer experience.

Operation 3

Extend your monitoring capabilities and make sure your pipelines aren’t breaking or becoming outdated.

Operation 4

Data projects can be fun, but it’s important to make sure you’re not playing with data just for data’s sake. Everything should have a strategic goal.

Learn more

Get a complete picture of the Customer Data Maturity Curve with this explainer video.

Challenge your Friends

Share the customer data maturity curve with your team.